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Is it really a complicated question?

If you want me to answer this question in one sentence then my answer would be – If you want success as an Internet entrepreneur or a marketer or a blogger or want to be one of them in the near future, then you must be driven by two important things – Traffic and Profit. Serious blogging works best in providing you both of them.

Before going into details on this topic, let me talk about myself first.

I am software professional worked for years in premium software development companies in India. It was one of the happiest times in my life. It was a privilege to work for my employers and taking part in some nice projects for some world class clients like Visa International – USA; Visa Europe – UK; Hanover Direct – USA; Lexmark – France and other world leaders. As software professional for more than 12 years, I have been in charge of handling some major business functionalities like Credit Card Processing, Direct Marketing and Web Development and Internet Promotion.

One day I thought – why should I work for others – Let Me Do Something For Myself!

So, a new journey began! I started my own company called Strategic Technology Solutions. This is dedicated to provide business specific software solutions to my present prestigious clients.

Meanwhile in 2007 I wrote an information product called Net Profit Magic: Start Internet Business With All-In-One Internet Marketing Solution! It’s a complete step-by-step guide to how to setup and build a profitable Internet business with realistic income goal even before you finish your learning.

It was one of my great achievements in my life – just not in terms of money but it showed me that I have some kind of writing skill, which I didn’t exploit seriously in my life before.

In my college days I used to teach mathematics and physics to bachelor degree students to earn some pocket money. Most of my students frankly told me that I was a good teacher because they could easily understand some hard topics when I explained them.

So, Net Profit Magic was the landmark for me where I started blending my writing skill with communication skill to provide my customers a unique & complete foolproof step-by-step Magic Internet business & marketing solution to setup a total automated instant moneymaking Internet marketing system of their own business online.

Thanks to my customer! Net Profit Magic is continuously giving me fair amount of business in terms of money.

As writing became my passion, one day I asked myself – why shouldn’t I start my own blog?

So I started my blog Internet Marketing Blog For Online Entrepreneurs & Marketers! (http://www.netprofitmagic.com/blog/) with a hope that it would ease my marketing effort, sell more of my product. and enabled me to share my ideas and thoughts with my blog readers, customers and subscribers.

Don’t You Want To Know – What My Blog Provided Me In Return?

I was amazed by the effect and outcome of blogging just after one year! It started giving me everything that an online entrepreneur can dream!

  • It has provided me the opportunity to create a close relationship with global audience.

  • It is continuously providing me more and more targeted traffic.

  • It has established me as an expert in my field.

  • It has given me the reputation, which in turn is giving me an edge over my competition.

  • People started to believe me by purchasing my product more than previous.

  • It has given me the authority to recommend my favorite products and services.

  • I am getting 2 to 3 requests daily to review and recommend others’ products and services.

  • People looking for advertising space eagerly on my blog.

  • I can do my work of my own projects that I have in my hand as and when I wish.

  • Finally, I am in total control of my future and don’t have to worry about the recession and economic downturn that took away millions of jobs already.

So, I hope, my story could be the best testimonial of fact that – Why should I blog?

Let’s See In A Nutshell – Why Should You Blog?

Blog is easier to start, maintain and update than a static website. You don’t even need to bother about technical know-how to start your own blog.

Blog converts visitors into buyers just as well, and often it is much better than static websites.

Blog allows you to sell your own product and others’ products if all of them are targeted to your niche audience and properly blended with blog content.

Blog enables you to attract laser-targeted traffic and prospective buyers, which you never achieve with so-called traditional online marketing methods like PPC marketing, email marketing, squeeze pages and others.

Benefits Of Blogging For Online Entrepreneurs & Marketers

If you are an online entrepreneur or an online marketer or a blogger or want to be one of them, then this portion of this post is very very important for you!

I already have given you my instance. From my own experience, I am telling you a list of best possible benefits that only a blog can provide you. You will never get this kind of benefits from a static and e-commerce website.

Blog Gets Ready In Record Short Time

Blog is easier to start, maintain and update than a static website. It can be created even using free-hosted blogging service like Blogger. Or you can install wordpress on your website to setup your own blog. You don’t even need to bother about technical know-how to start your own blog. It requires almost no time to start a blog.

Blog Provides Immediate Attention By Getting Instant Visitors

Blog makes you expose to world’s most active communities by generating instant RSS feed. As blog is frequently updated unlike static websites, if you submit your blog feed to major RSS directories and blog directories, you will get instant exposure to thousands of people when they search on your blog topic.

Actually RSS feed get almost real time exposure to blog directories and RSS directories that a static website never get. That’s why it receives instant visitors.

Blog Posts Get Indexed More Faster Than Static Web Pages

As blog gets updated frequently, it is indexed faster than static websites because spiders love fresh content. If you post fresh new content to your blog regularly, your blog pages will get added as new entries to major search engines and directories like Yahoo, Google, MSN and others. Even if you link your brand new static web pages from your blog posts, they also get indexed faster.

Blog Gets Laser-Targeted Instant Traffic

Active net users love news on their favorite topics. That is why Yahoo, MSN and other news serving websites provide headlines from all possible news feed channels. For your convenience, let me clarify that all online news channels actually provide recently updated RSS feeds and people can see them on those websites. People normally click on those news feeds of their choice to see the details.

If you submit your RSS feed in major RSS directories and update your blog frequently, then you will also get the opportunity to get your feed visible in those news or feed serving websites. Don’t forget the traffic you get from them is laser-targeted.

Blog Lets Your Visitor Bookmark Your Blog Post On Social Bookmarking Sites

If you look at the end of this post, you will find that there are few bookmarking options like Digg, Delicious, Facebook etc. to bookmark this post. You can select your favorite option from them to bookmark this post. These sites help people to store their favourite articles online instead of keeping them on their own computers.

If the post is interesting and informative and properly tagged, visitors will automatically be tempted to bookmark this post and it will create the important natural backlinks.

Blog Lets You Build Relationship With Your Prospective Buyers

Any form of online marketing effort can’t build that much closed relationship with your targeted audience that a blog eventually can. Blog is exclusive online platform where people regularly come to view freshly updated rich content. If you provide really interesting and informative rich content on your niche topics on your blog, it will surely attract your niche audience, they will visit your blog, subscribe your RSS feed and bookmark your posts regularly. It will make the same people come back again and again make them loyal visitors.

This is the opportunity that you want to grab as a bloger. Your initial goal of blogging should not be converting x% of visitors into your customers but to provide intimate and honest perspective on your niche topics and make a long-lasting relationship with your people. If you are able to build this kind of relationship with them, then you can easily pre-sell perfectly matched products and services of your own and that of others to your niche audience and at the end your pre-sales will turn into maximum conversions.

So, if you can maintain ultimate blog monetization techniques perfectly blended with proper blogging psychology, then you can realize that you are not dealing with your blog visitors but with prospective, long-lasting loyal buyers.

Blog Lets You Get The Ownership Of Your Blog Traffic

Normally people don’t directly go to the order page and click “Buy It Now” button to purchase a product or service online. They don’t even decide to buy a product or service just by visiting its own sales page. They make their mind ready to purchase something after justifying it from some other places – it can be a review or recommendation from other sources.

Here your blog can play a big role. If your blog can provide the intimate and honest reviews and recommendations of the products and services that your niche audience looking for, then it would be the perfect help and guide to your audience to guide them taking their decisions. It will actually clear their doubts and help them purchase the right products or services. Though all the recommendations are not necessarily going to be your own products or services but you will have the ownership of the traffic that listen to your recommendation and follow the path guided by you.

Conclusion:

I hope I am able to clarify the topic about the benefits of blogging. Whether you are online entrepreneur or marketer or blogger or want to be one of them – just take blogging seriously.

If you can exploit the power of blogging – then your blog could be a great source of loyal visitors and customers in any damn economic situation.

Just use perfect blog psychology and ultimate blog monetizing techniques to get laser-targeted traffic flow to your blog from all possible source just for free, generate your own sales or affiliate sales and enjoy ever growing online profit from your own blog.

Debabrata Dhar

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